Designer
Researcher
Transformer
As a designer, researcher, and transformer, I’m passionate about creating user-centered designs that merge performance, technology, and innovation. In the heart of technical sportswear design, problem-solving and collaboration are at the heart of my work, balancing the needs of multiple stakeholders while addressing complex global processes, technical specs, and brand storytelling. These skills are transferrable across industries, where design fosters creative problem-solving.
Growing up in Finland, where functionality is a necessity, has deeply influenced my approach. With international experience at Nike and Salomon, I bring a collaborative spirit and problem-solving mindset, understanding the intricacies of large organisations. Rooted in Nordic design principles, I balance aesthetics with technical precision, ensuring my work in apparel, CMF design, service design, and innovation is both functional and impactful. Committed to solving real-world problems, I strive to enhance well-being while respecting natural boundaries and social justice. My drive to continuously learn fuels my growth and contribution to the world.
Designer
I create user-centered products with a focus on performance, technology, and innovation. From concept to completion, I design functional apparel, footwear, and CMF solutions that meet technical, aesthetic, and regulatory demands. Collaboration and project management are key to my process.
Researcher
With a focus on problem-solving and design thinking, I apply research and trend forecasting to uncover insights for innovation. My work spans across various industries, driven by user-centrism, analytical skills, and a desire to explore new fields and opportunities.
Transformer
I integrate sustainability and education into business practices, helping companies and students innovate. Through service design, sustainable management, and coaching, I transform ideas into actionable strategies, promoting creativity, growth, and collaboration.